AI-assisted catalog

From raw data to retail-ready stories.

Every product begins as information, and information on its own does not sell. Our AI-assisted catalog service takes raw data, imagery and specifications and turns them into structured, search-ready listings that people actually click. Agents do the drafting at volume. A named catalog specialist approves every listing before it goes live, and each decision lands on a record.

spine·vision v4 · catalog build
sheet 12,480 · conf 0.97
Catalog build · raw sheet to listing · batch #11874 of 12,480
title generated
Ivory crochet midi dress
Crochet midi dress, ivory
SKU BG-2210$149
attributes extracted
Red leather crossbody bag
Leather crossbody bag, red
SKU BG-2211$219
enriched
White leather court sneaker
Court sneaker, white leather
SKU BG-2212$110
held
Layered gold pendant necklaces
Layered pendant necklace
SKU BG-2213$79
12,480 sheets drafted · 0 published unapprovedDraft batch
listing is retail ready
spec sheet · 3 fields empty 0.95
sheet:BG-2210 title → drafted · usp:waterproof · desc:seo ready · attr:colour → extracted from image · sheet:BG-2211 material → missing · queued · enrich:context added · publish → approval · audit:chained ✓ ·
Raw sheet to listing, batch #1187 · rendered by spine·vision
then a named human approves the publish →
SPINE · CATALOG BUILD RUN · batch #1187live
step 02Draft titles and descriptions for 12,480 sheetsread only · brand tone appliedAuto · draft
step 06Publish 12,480 listings to marketplacerouted to a named catalog specialistHeld · human
✓ approved · named reviewer · audit entry signed
Every listing drafted by agents, approved by a person Titles USP led Descriptions search ready Attributes read from images Publish human-approved Audit tamper-evident
AI-assisted catalog creation

Where product data becomes discovery power.

Hand us a basic product sheet and the engine does the rest. It has learned your brand tone, it knows what sets each product apart and it writes for the person who is actually searching. The result is a listing that stands out on the page rather than one that merely shows up. Every draft carries its source fields, so a specialist can trace any sentence back to the data it came from.

  • SEO-driven product descriptionsDescriptions written around the terms buyers use, structured so search engines and marketplace ranking both read them cleanly, with no claim that the source data cannot back.
  • E-commerce product catalog managementOne structured master record per product feeds every channel, so a change made once shows up everywhere it should and nowhere it should not.
  • USP-driven titlesTitles lead with the differentiator that matters for that category, kept inside each marketplace’s length and format rules and checked against duplicates.
spine·vision // catalog build · sheet to listing4 of 12,480_
Catalog · drafted listings · batch #1187brand tone v3
usp title
Crochet midi dress
Crochet midi dress, breathable cotton
SKU BG-22100.97
seo ready
Leather crossbody bag
Leather crossbody bag, red
SKU BG-22110.96
title shortened
Court sneaker
Court sneaker, white leather
SKU BG-22120.95
sheet incomplete
Pendant necklace
Layered pendant necklace
SKU BG-22130.71
3 drafted from source fields · 1 held for a personDraft batch
title · usp detected 0.97
Product sheet to search-ready listing · rendered by spine·vision
spine·vision // pre-live and post-live auditrows 6 of 12,480_
Catalog · layered auditpolicy v9
TitleSKUPre-livePost-liveStatus
Crochet midi dressBG-2210passpass✓ live
Leather crossbody bagBG-2211passimage brokenheld · human
Court sneakerBG-2212passpass✓ live
Layered pendant necklaceBG-2213tone off brandqueuedheld · human
Minimal quartz watchBG-2214passprice re-synced✓ fixed
Stoneware mugBG-2215passpass✓ live
2 held for a named reviewer · 4 liveExport report
Pre-live and post-live SKU audit · rendered by spine·vision
AI-assisted catalog QC

Perfection before publication.

No SKU goes live until it has passed a layered audit. Agents read every listing for tone, taxonomy, brand rules and platform rules. They keep reading after launch. Anything that fails is held and routed to a named reviewer, never quietly published. The full service is described on our catalog QC page.

  • Pre-live SKU auditEvery field, image and category is checked against the schema and the marketplace policy before the listing is submitted, so rejections and takedowns are caught on our side first.
  • Post-live SKU auditOnce a listing is up, it is re-read on a schedule for drift: changed platform rules, broken images, price and stock mismatches, with proposed fixes queued for approval.
AI-assisted product attribute extraction

Unlock hidden product details with AI.

Most product sheets stop at the basics. The image usually knows more. Our vision agents read each product photo and pull out the attributes a buyer filters on: colour, fabric, texture, pattern, even shine or structure. Each attribute is written to the record with a confidence score, and anything below the threshold goes to a specialist rather than into the listing.

  • Colour and material recognitionPrimary and secondary colours mapped to your palette names, and fabric or material identified where the image supports it, with low-confidence reads flagged for a person.
  • Design and style detectionCut, silhouette, neckline, closure, heel shape or handle type recognised per category and written to the attribute fields the marketplace expects.
  • Pattern and feature analysisStripes, checks, prints, embroidery, sheen and structural features read from the image and reconciled against the spec sheet so the two never disagree.
spine·vision // attribute extraction · from imagecolour material pattern_
Catalog · attributes read from photosthreshold 0.90
TitleColourMaterialPatternStatus
Crochet midi dressIvoryCotton crochetOpen weave✓ extracted
Leather crossbody bagRedGrained leatherPlain✓ extracted
Court sneakerWhiteLeatherPlain✓ extracted
Layered pendant necklaceGoldPlated brassneeds review 0.71held · human
Oversized teeBlackCotton jerseyPlain✓ extracted
Wool fedoraBrownWool feltPlain✓ extracted
5 attribute sets written · 1 below thresholdExport report
Colour, material and pattern read from product images · rendered by spine·vision
spine·vision // enrichment cycle · this season4 of 12,480_
Catalog · enrichment passside by side
title rewritten
Green belted midi dress
Belted midi dress, sage green
SKU BG-2216was: Dress
care added
Minimal quartz watch
Minimal quartz watch, 38 mm
SKU BG-2214+ care guide
compatibility added
Laptop on a desk
14-inch laptop, 16 GB
SKU BG-2217+ 3 fields
image conflict
White stoneware mug
Stoneware mug, 350 ml
SKU BG-2215colour mismatch
3 enriched · 1 held for a person · bulk rewrite waits for approvalQueue bulk rewrite
Enrichment pass with proposed changes · rendered by spine·vision
AI-assisted catalog enrichment

Refining, enhancing and future-proofing your listings.

A complete listing is not the same as a compelling one. Enrichment goes back over every detail and adds what was missing: sharper wording, consistent attributes, the context a buyer needs to choose. It runs as a continuous cycle, so a catalog built last season keeps up with this season’s search terms and platform rules. Bulk changes wait at the approval gate before anything is rewritten live.

  • Title and attribute enhancementWeak or generic titles rewritten around the strongest USP, and thin attribute sets filled from images, specs and category norms, with each proposed change shown side by side with the original.
  • Content-image syncDescriptions and attributes checked against what the photos actually show, so a listing never promises a colour, finish or feature the image contradicts.
  • Contextual data enrichmentUse cases, compatibility, care instructions and comparison points added from your own product knowledge, giving the buyer the answer before they leave to search for it.
live
Fashion
live
Bags
live
Footwear
held
Jewellery
fixed
Home
Talk to us

Let’s build smarter, faster and more scalable e-commerce experiences together.

Explore how AI + creativity can accelerate your next big move. Send us one product sheet and its images. We will return a finished, QC-passed listing and the record of who approved it.